Tag handmade

Hot Bread Kitchen Gets Some Hot New Packaging

When we first started working with Hot Bread Kitchen a few years ago, the social purpose bakery was a big idea with a little bread stand at a greenmarket in Harlem. Since then they have grown into a social enterprise that employs immigrant women to bake delicious breads while learning valuable skills for careers in the food industry. They now have more than 20 retailers carrying their products, including Dean & Deluca and the Brooklyn Larder, and participate in 4 greenmarkets per week, including Union Square. Over the past year Bad Feather has worked together with Hot Bread Kitchen to develop packaging that’s as tasty as the the breads they bake.

Lavash crackers (organic, crispy crackers topped with a variety of seeds and spices – you want these) are one of their biggest sellers. The challenge was to design packaging that retained the DIY, homegrown aesthetic that has influenced the Hot Bread Kitchen brand from the beginning. In the early days Jessamyn would hand-stamp kraft paper business cards with the Hot Bread Kitchen logo, and that was a foundation for design elements used in all of the marketing materials we’ve since created for them. When we set to transitioning from their handmade packaging (stamped re-closable paper bags) to a printed design, it was important that we retained the stamped logo which results in a charming irregularity when the bags are lined up on a shelf.

We finally got our hands on a few bags of newly-packaged lavash and must say, they’re as tasty as ever and we could not be more pleased with the result of the finished product.

Hot Bread Kitchen lavash

Monday, July 19th, 2010 | Tags: clients, food, handmade, Packaging, projects
Posted in News | No Comments »

A Case of Holiday Madness

The activity level at Bad Feather HQ during the month of December can best be described as elfin. Handmade activity was at an all-time high, as we all abandoned our computers and dedicated all resources to making, baking and packing for the holidays.

Some time ago we decided buttons would be the perfect holiday goody and so, this Fall we set to work designing buttons and buttons and buttons until we selected the 20 best (the 2009 holiday edition, if you will). During the first week of December, while Brad and Heather headed to Miami for a dose of art and sun (did we mention we brought back a hambone and mustache cream as souvenirs?), the ladies of Bad Feather held down the fort and made a mound of nearly a thousand buttons.

The second week of December we decided it was time to explore our stop-motion curiosity, because of course a video is the perfect way to send a holiday message to the world. We created a quick storyboard and began cutting and taping a forest worth of paper feather trees. For the next two weeks we slowly crafted our set, including an ice skating pond and airplane. In retrospect, the hours of photographing and editing that followed were nothing…

And then there was the question of what to give to our friends and family? Cookies of course! One week before Christmas we all headed home to our respective kitchens with many pounds of sugar, butter and all those ingredients that make the word a better place. We returned the next morning each with dozens of dozens of cookies, of which we ate quite a few.

And so we packed, we labeled and we mailed. We battled the local post office which twice returned our button packages (the second time on Christmas Eve!). We designed, we edited, we emailed and eventually we all headed off (just a bit exhausted) to our respective holiday activities. Perhaps we took on too much, but it sure was fun. Thanks to all who have since sent us thanks and compliments – we hope you ate your cookies, are proudly wearing some very bad buttons, and that all enjoyed our holiday video experiment. Happy New Year!

Have you heard 2010 is the year of the Bad Feather?